1913 - 1929
Frister & Rossmann AG
The Senta is a great looking portable typewriter made by sewing machine manufacturer Frister & Rossman (F & R). F & R had experience producing typewriters so the Senta wasn't a major undertaking. Unfortunately the Senta was introduced at the onset of The Great War, WWI. F & R was a massive global force until then, but, after the war, imposed trade restrictions levied by the victorious parties crippled its business. The Great Depression that followed further decimated the business forcing F & R to sell the rights to its machines to Gritzner & Keyser in 1925. By 1929 Gritzner & Keyser liquidated all F & R assets.
The 9lb, 7oz Senta was created by Franz Kraudzun (1885 - 1943). The first of these were produced with a three-row, double-shift typewriter from 1913 to 1926. After 1926, at the direction of new owners Gritzner & Keyser, the Senta was modernized with a single-sift, three-row keyboard.
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Neither model was all too innovative but they were very attractive. Especially attractive was the decal found across each Senta's paper table of the massive complex that was once the F & R factory. Some Sentas were rebranded for various markets. For example, machines labeled as the Presto were for a Dresden based seller while the Balkan meant for the Bulgarian market.